SEO and AIO for Squarespace Websites | by Crawford

We provide a full site audit, indexability review, on page refinement, technical improvements, keyword research, content alignment, local SEO support when needed, and ongoing monitoring. Each piece works together so search engines and AI tools can read your site clearly.

AIO focuses on how AI tools read, interpret, and summarise your content. We shape your site so models like ChatGPT, Gemini, and Perplexity can understand your pages clearly. This helps your content appear in AI driven search results and summaries.

Most businesses notice early movement within a few months. Stronger ranking shifts usually appear with consistent work over time. Technical fixes and local work often show quicker gains, while long term growth comes from steady structure and meaningful content.

No. AIO expands it. Google still matters, but AI tools are becoming part of everyday search behavior. A site built for both stays relevant across more platforms and more search patterns.

Local SEO focuses on searches connected to a specific area. This includes Google Business Profile setup, local schema, accurate location details, review strategy, and pages that support local intent. It helps search engines and AI models understand where you operate and who you serve.

Yes. Improving speed is part of good SEO. This includes refining images, improving structure, reducing heavy scripts, and using Squarespace’s built in performance tools. Faster sites help with rankings and give AI systems cleaner signals when interpreting content.

We research phrases based on search intent, relevance, and opportunity. They are then added naturally into titles, headings, content, images, and metadata. The goal is clarity. The page should answer what the user is searching for so search engines and AI models understand the topic instantly.

Yes. Both support each other. SEO strengthens visibility in Google, while AIO helps your content show up in AI tools that people now use to ask questions. One structure is built to serve both audiences.

Existing content can often be refined first. We strengthen headings, add missing subtopics, expand thin areas, improve clarity, and match each page to the intent of the user. New content is added when you want to reach new topics or support additional keyword opportunities.

We monitor updates and adjust quietly. The focus stays on clarity, structure, and intent, which hold steady through all major changes. When updates shift search behavior, we refine content or technical elements to keep your site aligned with real user needs.

It increases the chance. AI Overviews favour pages with clear explanations and strong topical structure. We design your site to meet those expectations naturally.

Reports include keyword movement, organic traffic trends, search visibility, engagement signals, technical status, and clear explanations of what the data means. This helps you understand where your site is growing and where refinement creates the most impact.

A focused content strategy helps search engines and AI tools understand what your site is about. We identify themes worth covering, refine your architecture, and build content clusters that answer real questions. This improves relevance and helps your pages connect naturally to the searches that matter.