Squarespace Just Rolled Out AI Discount Generation!
Squarespace has been quietly but steadily enhancing its platform with artificial intelligence, making it easier than ever for creators and businesses to automate key tasks.
Now, there’s a new player in town, Beacon AI, Squarespace’s latest innovation designed to help store owners boost sales through intelligent, data-driven discount recommendations.
In this article, we’ll explore what Beacon AI is, how to find it in your Squarespace dashboard, and how you can use it to create profitable, personalized discounts for your online store.
What is Squarespace Beacon AI?
Beacon AI is Squarespace’s new artificial intelligence feature aimed at helping eCommerce store owners generate effective discount strategies. Unlike traditional manual discount setups, Beacon AI analyzes your store’s data and automatically suggests discount codes, offers, and campaign durations that are most likely to increase conversions and average order value.
This AI feature is currently rolling out gradually, but from early demonstrations, it shows a lot of promise, particularly for automating store promotions without guesswork.
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How to Find Beacon AI in Your Squarespace Dashboard
Once you’ve set up your Squarespace store with some products, finding Beacon AI is simple:
Go to your Menu. Navigate to Products & Services on the left-hand panel.
Select Discounts. Here, you’ll see any active, scheduled, or inactive discounts.
Look for “Recommended” Discounts. At the end of your list, you’ll find a section labeled Recommended, marked with the Beacon AI logo.
Click that logo, and Beacon AI will instantly start generating a set of customized discount recommendations for your store.
How Beacon AI Generates Discounts
Within seconds, Beacon AI provides multiple discount ideas tailored to your store’s products and pricing. For example:
20% off the Earth and Sky Planter (with a pre-set start and end date)
£5 off orders over £25 for a three-week promotional period
Free shipping on orders over £40
Each suggestion includes a discount code, duration, and eligibility criteria, giving you a strong foundation to work from.
You can then edit these suggestions to fit your exact goals. For instance:
Change a “Free shipping over £40” deal to “Free shipping over £50” to encourage higher-value purchases.
Extend a limited-time offer to run indefinitely.
Remove customer limitations (e.g. “one per customer”) if you want ongoing availability.
After editing, simply hit “Save”, and the discount will move into your Active list.
Why Beacon AI Is a Game-Changer for Squarespace Stores
The real power of Beacon AI lies in its ability to inspire smarter marketing strategies. Instead of starting from scratch or guessing what will work, you get AI-generated recommendations based on proven promotional tactics.
This helps you:
Save time on planning and testing offers
Increase revenue through optimized discounts
Personalize promotions for your audience
Stay consistent with your store’s sales strategy
Even if you don’t use the exact discounts Beacon AI suggests, it provides valuable starting points for experimentation and refinement.
Final Thoughts
Squarespace’s Beacon AI marks an exciting new chapter for AI-powered eCommerce. With intelligent tools that can recommend profitable discounts in seconds, small business owners now have access to insights once reserved for large marketing teams.
